Processing NFT Applications(Gift NFT)
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Processing NFT Applications(Watermark NFT)
This is a continuation of the previous content.
Gift NFT is giving benefits, and is a methodology that can digitally express symbolic benefits, altruistic benefits, and self-esteem benefits for the benefits of a certain value to consumers.
Symbolic Benefit
The psychological satisfaction that the owner feels when getting out of an expensive car is called the feeling of getting off. Satisfying consumers’ desires to express their self-image, social status, and sense of belonging to a group is called symbolic benefit. As a representative example, it is the same as when celebrities bought the BAYC series for 180 ETH (about $570,000 at the time of transaction price of about 700 million won) and disclosed it on social media, as the price of NFTs rose sharply in a short period of time due to transactions between minority groups.
Altruistic benefit
In the first place, it simply means satisfying the consumer’s desire to help others. An altruistic benefit is a benefit that is exhibited when the two products have the same price and quality. And it has the characteristic of being greatly influenced by social issues.
Self-esteem benefit
If the consumption culture is summarized as one keyword, it can be said that it is a value system. As such, the self-esteem benefit is the benefit of satisfaction that consumers feel when they consume in accordance with their values, even if they give up economic benefits.
Gift NFT contains the above benefits and can be easily stored and traded through a blockchain electronic wallet. In addition, it is a type of functional NFT that can increase the value of offline benefits.
The NFT verification protocol is a structure that transforms (unpack — UnPack) the gifted NFT into a product NFT through VIW verification after purchasing a gift NFT from the market.
Since the gift NFT has such a close relationship with the metadata, it needs a certain verification process. Therefore, through the NFT processing process, it is necessary to certificate the information connected to metadata before giving benefit, and to be able to receive the actual benefit offline.
